FOOD AND BEER MEETS INDUSTRIAL CHIC
S43/That Brewing Company
43 Station Road
Off Umgeni Road
Call: 031 201 3470
Open: Wednesday, Thursday from 3pm to late; Friday and Saturday from noon to late.
INTRO
Once upon a time restaurateurs ran restaurants. Only. If they were particularly successful they opened a second restaurant. If they developed a popular food concept they opened up a chain. Like Nando’s, which was founded in 1987 in Joburg by Portuguese-born audio engineer Fernando Duarte and his friend Robert Brozin. The rest is history and Nando’s is now found in 30 countries.
Fast forward to the present decade. Unemployment is up. The economy is flat. Eating out is a luxury. And few independently-owned eateries are making enough money just serving food
So restaurateurs started adding other attractions. Like bakeries, delis and coffee roasteries. Even retail sections selling apparel, leather goods, books and so on.
Now it looks like breweries in restaurants is the way to go. Like Marcelle and Sean Roberts’ S43.